Karachi, November 03: Olper’s, one of Pakistan’s leading milk brands, signed Pakistani Tennis Star Aisam-ul-Haque as the brand’s new face this thursday.
Olper’s, launched by Engro Foods Limited in 2005, is a brand which has engaged with its consumers through various campaigns and has been represented by some of the most illustrious names of the entertainment industry.
Sharing his views, Zulfiqar Ansari, Group Brand Manager Dairy, said, “We are thrilled to welcome Aisam-ul-Haque into the Olper’s family. He is a professional success on the court and also expounds the familial values that have come to embody the Olper’s brand. We believe the campaign also illustrates the real and genuine relationship that exists in his family which reflects our national values. Olper’s has always advocated the importance of a healthy lifestyle and we believe no one can symbolize better than Aisam. Through this partnership, we will be able to build meaningful connections with our consumers and strengthen our relationship with existing fans.”
Olper’s has launched a new ad campaign with Aisam-ul-Haque, portraying the importance of milk in maintaining a balanced nutrition. Olper’s has been dedicated to providing premium dairy products which are advocated through their various successful ad campaigns. This time Olper’s has focused on the importance of a healthy life using milk as a key ingredient to achieve a balanced lifestyle.
Speaking about Olper’s, Aisam-ul-Haque said, “Olper’s has been my preferred choice of milk brand since before this partnership and I feel this ad campaign is a true picture of my healthy lifestyle. I definitely recommend Olper’s as an integral part of one’s everyday balanced diet.”